Dr. Wende Huehn-Brown is Professor of Business at St. Petersburg College in Florida
Last year I was a guest on Jay and Barry’s OM Blog who shared some tips from my experiences teaching operations management from the Heizer/Render text in on-line courses. Now, a year later, I wanted follow up this discussion with further evidence on the value that pencasts (my Guest Post on January 12, 2013) and screen captured videos (my Guest Post on July 2, 2013) had on student success rates.
To emphasize the impact that these visual and recorded methods had on my students, let me share my student success rates this year in comparison with last year. Student successes are defined here as the portion of students earning a C or better as their final grade. Please understand as you consider these percentages, I do have a fairly large withdrawal rate in online courses and students that withdraw are in the denominator.
| Modality | Spring 2013 | Spring 2014 |
| Online | 56.5% | 73.1% |
| Blended | 92.0% | 88.0% |
Obviously, the value of physical meetings to explain concepts and demonstrate the analytics in the active learning activities I do in blended classes is very vital to student success. However, technology today does enable us to replicate some aspects from the classroom. Since 2013, my use of these recorded media options in my Operations Management course has grown to a total well over 100 pencasts and videos. I am able to reuse these across courses and I focus on study plan problems that are not used on further graded homework, quizzes, or exams. At the same time, student evaluations have become more positive on the course.
