Guest Post: Repurposing Facilities as a Location Issue

 Howard Weiss is Professor of Operations Management Emeritus at Temple University. He is also the developer of our POM and ExcelOM software, provided free to adopters.

The location chapter (Ch. 8 in your Heizer/Render/Munson text) offers the following on why companies choose a location. “Companies make location decisions relatively infrequently, usually because demand has outgrown the current plant’s capacity or because of changes in labor productivity, exchange rates, costs, or local attitudes. Companies may also relocate their manufacturing or service facilities because of shifts in demographics and customer demand.”

However, sometimes rather than a company actively looking for a location, it chooses a location because the location has looked for an organization. This is particularly true of repurposed malls and automobile plants. Store closings in malls have been on the rise for some time now mainly due to e-commerce. But COVID-19 has accelerated the closing of stores, and vacancy levels in malls will likely never return to the vacancy levels pre-covid. Mall developers say they’re scouting for businesses other than retailers to replace shuttered stores, anything from schools to doctors’ offices and short and long-term storage facilities both for residential and commercial customers.

Repurposing malls has been underway prior to COVID-19. In a 2018 report, Livability.com gives several examples of malls that have been repurposed as a skating rink, a satellite college campus, libraries, a light rail station, offices, residences, a startup tech company, a theater and art museums. And it is not just malls that were being repurposed prior to COVID-19. One report indicated that 128 of 267 closed automobile plants have been repurposed as follows:

 

 

Classroom discussion questions:

  1. What store, mall or other facility has been repurposed near where your students reside?
  2. What industries, aside from automobile manufacturing, will have facilities that will need to be repurposed after COVID-19.

 

 

OM in the News: The Shopping Mall With No Stores

At Fairlane Town Center in Dearborn, Mich., Ford converted a former 240,000 sq. ft. Lord & Taylor department store into a workspace for almost 2,000 engineering and purchasing staff.

As retailers close bricks-and-mortar stores at an accelerating pace, shopping-center landlords are facing a vexing question: What to do with all this empty space? “Their solutions,” writes The Wall Street Journal (June 12, 2017), “are varied but all have a common element: reducing, or even eliminating, retail from the equation.”

Some landlords plug empty spaces with churches, for-profit schools and random enterprises while they figure out a long-term plan. Others see a future in mixed-use real estate, converting malls into streetscapes with restaurants, offices and housing. And some are razing properties altogether and turning them into entertainment or industrial parks.

A construction binge in the 1980s and ’90s left the U.S. oversaturated with malls. Growth in online sales and declining demand for full-priced goods are causing retailers to shrink their store fleets and divert resources to e-commerce platforms.

More than 8,600 stores are expected to close this year. Analysts predict that 400 or so of the 1,100 malls in the U.S. will close in the coming years.

One strategy is to convert enclosed malls into open-air properties that landlords call “lifestyle centers,” with apartments, theaters, grocery stores, medical offices and other conveniences—and much less retail.

Classroom discussion questions:

  1. Are malls easily convertible to an office layout remodeling? Why?
  2. Provide local examples of how malls are adapting to the changing (shrinking) retail store climate.