OM in the News: Shell Oil’s Artic Project Gamble

shell oil“In a windowless conference room in Anchorage,” writes BusinessWeek (Aug. 5-12, 2015), “a dozen Royal Dutch Shell employees report on the highest-profile oil project in the multinational’s vast global portfolio.” Warmed by mid-July temperatures, Arctic ice in the Chukchi Sea, northwest of the Alaskan mainland, is receding. Storms are easing; helicopter flights will soon resume. Underwater volcanoes are dormant. “That’s good news for us,” said Shell’s top Alaska executive.

Overhead, a bank of video monitors displays radar images of an armada of Shell vessels converging on a prospect called Burger J. Company geologists believe that beneath Burger J—70 miles offshore and 800 miles from the Anchorage command center—lie up to 15 billion barrels of oil. An additional 11 billion barrels are thought to be buried due east under the Beaufort Sea. All told, Arctic waters cover 13% of the world’s undiscovered petroleum–enough to supply the U.S. for more than a decade.

Surprise lurks in the Chukchi, whose frigid waters span from Alaska to Siberia. Logistical and legal obstacles have repeatedly delayed the Arctic initiative, on which Shell is spending more than $1 billion a year—more than $7 billion so far and counting. The single well in Chukchi that Shell aims to excavate this summer could be the most expensive on earth, and it hasn’t yielded its first barrel.

Activists have sued; judges have intervened. In 2010, work stopped when the Obama administration temporarily suspended offshore drilling throughout the U.S. Back in action in 2012, Shell suffered a maritime fiasco when ship engines conked out and a massive drill barge ran aground, requiring a Coast Guard rescue. Even against this challenging economic backdrop, Shell won’t postpone or downsize its Arctic dreams. The offshore Alaska field has the potential to be multiple times larger than the largest prospects in the U.S. Gulf of Mexico. But to put it mildly, Shell is assuming immense project management operational risks to drill in the Arctic.

Classroom discussion questions:

  1. Why are project management tools so critical to Shell?
  2. Why is Shell carrying out such a vast project?

OM in the News: Shell Oil’s Use of Operations Technology in Drilling

Noble crew and imaging equipment
Noble crew and imaging equipment

A new generation of digital technologies in offshore oil drilling ships is helping Shell Oil drill wells faster, more safely and at a lower cost than ever before. It is part of the technological revolution fueling North America’s oil-and-gas boom, writes The Wall Street Journal (Jan. 3, 2013), increasing the continent’s energy independence. The Noble Bully—a 30,270-gross-ton behemoth as long as two football fields—can guide a 21.5-inch-wide drill bit thousands of feet below the water’s surface to the center of a target 4 sq. ft. in size.

Innovations in information technology, the topic of Chapter 7, including powerful new data-imaging tools and predictive analytics, are making it possible for companies like Shell and Chevron to map and exploit previously uncharted oil-and-gas fields locked in shale and “tight” rock formations, or buried far below the ocean floor and obscured by thick layers of salt. Seven to eight feet narrower and 160 to 260 feet shorter than conventional offshore drilling vessels, the Noble Bully can operate as deep as 12,000 feet. Shell says it can drill as much as 40,000 feet below the seafloor.

The Noble Bully’s  sensors pick up more data than their predecessors from sonic blasts sent out by an exploration ship. Shell operates the highly automated drill ship with 160 workers—40% fewer than required on a typical vessel. Shell scientists working on shore analyze the data with artificial intelligence the company developed, and produce 3- and 4-dimensional maps of the oil reservoirs.

Safety is an almost constant topic of conversation aboard the Bully, where anyone—even visitors—have the authority to stop work if they think something isn’t right.

Discussion questions:

1. How is Shell enhancing oil drilling productivity?

2. What is the role of the operations manager in offshore drilling?