OM in the News: Spring Is Here but Sandals and Shorts Aren’t

Seasonal items are slow to hit store shelves at Luluemon

It is almost spring, yet many retailers are still waiting for deliveries of shorts, sandals and other warm weather gear, a sign that the supply-chain problems of the past two years haven’t abated. It is estimated that retailers will see average delays of one to two months on shipments this spring.

Retail chains, including Lululemon Athletica, Kohl’s, and Abercrombie & Fitch, said that supply-chain delays hurt holiday sales. Those problems are continuing well into the new year.

Macy’s said the chain is facing shortages of women’s shoes, handbags and toys. “There’s still a fair amount of supply-chain disruption when you think about between 60 and 70 vessels still anchored off Long Beach in L.A. trying to get in,” says the Foot Locker CEO.

Exacerbating the crunch is strong consumer spending that is pitting surging demand against limited supplies, writes The Wall Street Journal (March 10, 2022). After two years of Covid-19-related restrictions, retailers are betting that consumers are eager to update their wardrobes as they head back to the office, travel and attend more social engagements.

While large chains such as Walmart and Home Depot worked to sidestep some of the delays by chartering their own ships, the problem now is less about transporting goods across the ocean and more about a shortage of truckers in the U.S. Many chains are placing orders with overseas factories earlier, and paying hefty sums to fly the goods to the U.S. But that isn’t necessarily solving the problem, and it ties up capital in inventory.

As of last month, Untuckit was waiting for 177,000 items that should have arrived at the end of December, equating to about $15 million in lost revenue. For the spring, Untuckit bumped up orders by two months and is flying in goods for as much as $10 a shirt.

Classroom discussion questions:

  1. What are the signs that supply lines will improve this year?
  2. Signs that they will stay strained?

OM in the News: The Ship Backup Grows

Containers remain stacked up at California’s Port of Long Beach as supply-chain problems continue.

The backlog of container ships off the coast of Southern California keeps growing, writes The Wall Street Journal (Jan. 25, 2022). The queue of vessels waiting to enter the port complex rose past 100 during December, and reached a record 109 ships in early January.

The factors that triggered big bottlenecks earlier in 2021 have continued into 2022. Ships can’t unload quickly because terminals are full of containers. Truckers can’t pick up loads due to a shortage of drivers and the steel trailers used to pull boxes. Warehouses near the ports and at nearby logistics hubs are short workers and don’t have space for more deliveries. The backups are exacerbating supply-chain delays and driving up shipping costs that are contributing to inflation reaching its highest level in decades.

The ports (in LA and Long Beach) have made some progress in recent months in speeding up the movement of some import containers from terminals to truck yards and warehouses. Rather than freeing up space, however, the boxes filling up the dockside terminals have been replaced with empty containers waiting for shipment back to Asia. Five to 10 of the 35 ships at berths on a typical day aren’t being unloaded because terminals don’t have space to put the boxes. Congestion has gotten worse in recent weeks because of a surge of Covid-19 cases among longshore workers, truckers and warehouse staff.

The backlog in Southern California has pushed importers to search for alternate ocean gateways. FedEx recently launched a charter service carrying up to 300 containers to Port Hueneme, Calif., a small gateway 80 miles up the coast. Import volumes at Gulf and East Coast ports rose during the second half of the year as West Coast volumes declined, suggesting a shift to less congested parts of the country. Now, container ships are starting to back up at those ports too.

The Biden administration has tried for months to reduce backlogs, especially at LA and Long Beach, which together handle about 40% of U.S. container imports. Biden announced in 2021 that terminals in Southern California would operate around the clock to speed the flow of containers to manufacturers and retailers, but the initiative failed.

Classroom discussion questions:

  1. Table 11.3 in your Heizer/Render/Munson text lists 10 supply chain risks and tactics. Which apply to this situation?
  2. Which risk reduction tactic was taken by FedEx?